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Plan a Winning Public Relations Campaign
public relations campaign pr strategy brand reputation social listening crisis communications

Plan a Winning Public Relations Campaign

Plan, execute & measure a modern public relations campaign. This guide covers strategy, KPIs, AI integration, & real examples for enterprise teams.

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Sift AI Now Supports LinkedIn: Find the Signal among B2B Noise
Product Updates Social Care AI Agents B2B LinkedIn

Sift AI Now Supports LinkedIn: Find the Signal among B2B Noise

Stop manual triage on the world's largest professional network. Learn how Sift AI uses intent detection to separate B2B spam from the critical signals that impact your brand reputation.

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Social Care isn’t like traditional CX: What a migration from a traditional platform to AI-native looks like
Customer Experience Social Care AI Agents

Social Care isn’t like traditional CX: What a migration from a traditional platform to AI-native looks like

While legacy CX platforms struggle with social media noise and rigid workflows, AI-native tools like Sift streamline support by automatically filtering spam, routing urgent issues, and providing deep customer context for faster, more effective responses.

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From Keywords to Context: A New Era of Social Care
Customer Experience Social Care AI Agents

From Keywords to Context: A New Era of Social Care

Why social media support teams are moving past keyword monitoring, and what you need to keep up.

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How AI Powers Social Monitoring and Trend Analysis Across Today’s Digital Communities
Social Social Monitoring Trend Analysis AI LLMs Customer Insights

How AI Powers Social Monitoring and Trend Analysis Across Today’s Digital Communities

Going beyond simple keyword matching, advanced AI and LLMs transform chaotic user conversations into a coherent, actionable resource for modern brands.

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LLMs for Social Media Sentiment Analysis: A Technical Look
Social LLMs Sentiment Analysis Machine Learning NLP

LLMs for Social Media Sentiment Analysis: A Technical Look

A technical exploration of how Large Language Models (LLMs) provide superior sentiment analysis and context-aware insights for social and community platforms.

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Beyond Chatbots: The Expanding Role of AI in Customer Experience
AI Customer Experience NLP Predictive Analytics

Beyond Chatbots: The Expanding Role of AI in Customer Experience

While chatbots were once the pinnacle of AI, the technology has evolved. AI is now reshaping interactions through context-aware understanding and proactive solutions.

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Discord's a Party, But Who's Answering the Burning Questions?
Community Management SEO GEO Discord

Discord's a Party, But Who's Answering the Burning Questions?

Unanswered questions in Discord are a major problem. The Sift AI-powered sidekick uses LLMs to scan your Discord channels and pinpoint those burning, unanswered questions.

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Don't Sacrifice Community Engagement for SEO
Community Management SEO GEO Discord

Don't Sacrifice Community Engagement for SEO

The pros and cons of closed chats like Discord and open forums like Discourse.

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Our Take on Modern Support
Support Customer Support Omnichannel Automation Workflow

Our Take on Modern Support

Modern support is where your customers live. To truly excel, your support needs to be as dynamic and omnipresent as the platforms your customers use every day.

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Discord’s Dilemma
Discord Community Management Knowledge Base SEO

Discord’s Dilemma

How to transform the chaos of Discord chats into a publicly indexed, searchable resource without losing the vibrant community spirit.

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