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Engagement

Show up where it matters.

Sift agents scout the moments your brand belongs in, draft content in your voice, and ship it across every channel. Your team approves the call; Sift handles the volume.

  • Trending
    "12-3-30" workout viral on TikTok
    +340% mentions · creator overlap with your audience
  • Press
    NYT piece live, mentions you 3×
    draft reply ready · awaiting approval
  • Scheduled
    Spring drop teaser — 3 channels
    publishes Thu, 9:00 AM · 2 variants pending
How engagement works

Three jobs. One loop.

  • Spot

    Find the moment your brand should be in.

    Sift watches trends, press, and competitor moves across every channel. When a relevant moment lights up, your team is the first to know — with context, not just a notification.

  • Draft

    On-brand content, ready to ship.

    Posts, captions, comments — drafted in your voice, against your style guide, with your campaign goals in mind. Approve, edit, or rewrite in one click.

  • Publish

    Push to every channel. Measure what moved.

    Schedule across X, Instagram, TikTok, Facebook, LinkedIn, and YouTube. Sift tracks engagement, A/B-tests voicing, and tells you which moments actually drove growth.

AI Agents

The fleet.

Sift isn't one AI doing everything badly. It's eleven specialized agents — plus the custom ones you configure — each trained for a specific job, working in parallel across every conversation, every channel, all the time.

  • TRIAGE

    What to engage on, what to skip, what to escalate

    skip · draft · escalate · alert

  • TAG

    Applies your taxonomy to every post

    ▢ Lisbon ▢ Hotel ▢ Refund

  • TAXONOMY

    Surfaces emerging themes + user types

    ⚡ "Sleep pods at MAD" +320%

  • PERSONA

    Identifies who's posting and applies the right profile

    Power user · 12 trips · micro-influencer

  • BRAND

    Knows your voice, style guide, brand do's and don'ts

    voice: warm · accountable · concise

  • DRAFT

    Writes replies in your brand voice with full context

    "ahh marcus that's not it — really sorry…"

  • SCOUT

    Finds marketing opportunities — trends, press, competitor moves

    ⚡ "12-3-30" trending · NYT piece live

  • CRISIS

    Detects threats and brewing issues, alerts in real time

    ⚠ "delayed orders" up 4× w/w

  • ASK SiftGPT

    Natural-language Q&A across your conversation data — reachable via MCP

    Q: "Top complaint?" → A: "Shipping · 42%"

  • RESEARCH

    Deep dives on customers, competitors, products

    Dossier: history, sentiment, key issues

  • BRIEF

    Proactive summaries for leadership and teams

    Monday brief: themes + sentiment + crisis

  • Custom

    Configure new agents for the jobs your team has.

    the fleet grows with you

Pilot

At the speed of conversation.

Run a pilot with us. We'll wire Sift into your channels, your tools, and your brand voice — and help you optimize your social presence everywhere your audience is.

Live in an hour, scaled in a week.

Book a demo