Sift AI

Find influencers who already post about your topic

Search real posts from this month, not a database, and see who gets the views.

Or analyze a creator you know

How it works

Type a topic

A brand, a product or what your customers care about.

We search this month's posts

TikTok, Instagram and YouTube, keeping posts that are really about it and creators, not brands.

Pick and compare

Ranked by views, with each creator's best post. Tick up to 5 to compare them in full.

Type a brand, product or topic. We search TikTok, Instagram and YouTube for posts about it from the last 30 days, drop brand accounts, and rank the creators by the views they got. Tick a few to compare them.

Use it for influencer search tool, find TikTok influencers, find Instagram influencers, influencer discovery and creator outreach lists.

Why search posts, not profiles

A creator's bio says what they want to be known for. Their posts show what they actually make and what their audience watches. Searching this month's posts finds people already talking about your topic, including smaller creators no database has tagged yet, and shows you the exact post that worked.

Which size of creator to pick

Nano, under 10k

Close communities and low prices. Good for product seeding and honest reviews.

Micro, 10k to 100k

Often the best views for the money, with an audience that still talks back.

Mid-size, 100k to 1M

Reliable reach and more polished content. Rates and timelines go up.

Macro, over 1M

Big moments and launches. Check the reputation tab before you sign.

From a list to a shortlist

Tick the creators you like and compare them in influencer analytics: typical views, what their commenters say, what others say about them and fit with your brand. Then run the fake follower checker on your favorite, and price the post with the money calculator.

More free tools

All free tools →

Questions

How does the influencer search work?

Type a brand, product or topic. We search TikTok, Instagram and YouTube for posts about it from the last 30 days, keep the posts that are really about it, drop brand and store accounts, and rank the creators by how many views their posts about it got.

How is this different from an influencer database?

Databases match creators by the categories they picked for themselves. This finds the people actually posting about your topic this month, with the post that earned the views, so you can see their angle before you reach out.

What do Nano, Micro, Mid-size and Macro mean?

Follower tiers: Nano is under 10,000 followers, Micro 10,000 to 100,000, Mid-size 100,000 to 1 million, and Macro over 1 million. Smaller creators often cost less per view and get more comments.

Can I check the creators I find?

Yes. Tick up to 5 and compare them in influencer analytics: typical views, what their commenters say, what others say about them, fit with your brand and an estimated price.

Do I need an account?

No. Add a work email once to see results, and it stays free.

The free tools take a snapshot. Sift runs all day.

Sift gives social teams AI agents that read every conversation, answer customers, flag what's growing and write the weekly report. The free tools run on the same agents.

  • InboxEvery DM, comment and mention in one place, sorted by what needs a reply.
  • AI repliesDrafts in your voice that go out when your team approves them.
  • TrendsA heads-up when a topic about you starts to grow.
  • SiftGPTAsk anything about your conversations and get the answer with the posts.