Know who’s talking. Across every platform they use.
Sift links each person’s accounts across platforms, scores their value from 0 to 100, and sorts your audience into lifecycle stages and sentiment groups.
8 advocates have gone quiet this month. Want a list with their last conversations?
What it does
One person, every account
Accounts are linked across platforms automatically, and you can merge split identities.
Value score and badges
A 0 to 100 value score plus badges like Brand advocate, Power user, Viral post, and Spam risk.
Lifecycle stages
New, Casual, Active, Engaged, Power, Lapsing, and Dormant.
Sentiment groups
Advocates, Neutral, Detractors, with focus lists for Rising, New, and Going quiet.
AI profile summaries
Open anyone for a summary and their full cross-platform history.
User tags
Tags applied by AI, by rules, or by hand, organized in groups.
One profile per person
Sift links a person’s accounts across platforms and lets you merge identities it missed. Open anyone for an AI summary and their full history.
- Automatic cross-platform linking
- Merge split identities
- AI profile summary
Know who to call first
Value scores and badges show who matters most. Focus lists show detractors, rising voices, new people, and advocates going quiet, plus high-value users awaiting a reply.
- Badges like Brand advocate and Viral post
- Focus lists: Detractors, Rising, Going quiet
- Awaiting reply for high-value users
Works across your channels
All integrations →More of the platform
Meet your advocates and detractors.
We’ll show who matters most across your channels.