# Free Engagement Rate Calculator: Instagram, TikTok

> Free engagement rate calculator for Instagram, TikTok, X and YouTube. Look up any public account's engagement rate, or work out the rate for a single post.

Canonical: https://www.getsift.ai/tools/engagement-rate-calculator/

## Free engagement rate calculator

Check the engagement rate of any public Instagram, TikTok, X or YouTube account, or of a single post.

## Calculate a single post

Type the numbers from any post. No sign-up.

Likes

Comments

Shares and saves

Followers

Engagement rate by followers

0%

(likes + comments + shares) ÷ followers × 100

## How it works

**01**

### Enter a handle

Any public account on Instagram, TikTok, X or YouTube.

**02**

### We read its recent posts

Likes, comments and shares on up to 12 of its most recent posts.

**03**

### See the rate

The average rate, and the rate for every post, with links.

Enter a handle and we average its most recent public posts, up to 12, with the rate for each post. Or type a post's numbers below for an instant rate.

- Instagram engagement rate
- TikTok engagement rate
- Influencer vetting
- Competitor benchmarking

## What is engagement rate?

Engagement rate shows how many people interact with a post compared with how many follow the account. By followers, it is (likes + comments + shares and saves) ÷ followers × 100. It's a better measure of a healthy audience than follower count, because bought or inactive followers don't engage.

## What's a good engagement rate?

It depends on the network and the account's size. As a rough guide, 1% to 3% is healthy on Instagram, 3% to 9% on TikTok, and under 1% is common on X and YouTube. Smaller accounts usually have higher rates, so compare an account with others of a similar size. In our example, @duolingo averages 1.55% on Instagram with 5.4M followers.

## One post or a whole account?

Use the calculator above for one post: type its likes, comments, shares and saves, plus the account's followers. To vet an influencer or benchmark a competitor, look up the account instead. You'll see the average across its recent posts and spot the posts that did best.

## Questions

### How do you calculate engagement rate?

Engagement rate by followers is (likes + comments + shares and saves) ÷ followers × 100. For an account, we average the engagements of its most recent public posts, then divide by its followers.

### What counts as an engagement?

Likes, comments, shares, reposts, quotes and saves, where the network reports them. Views are not counted.

### What is a good engagement rate?

It depends on the network and the account size. As a rough guide, 1% to 3% is healthy on Instagram, 3% to 9% on TikTok, and under 1% is common on X and YouTube. Smaller accounts usually have higher rates.

### Which networks can I look up?

Instagram, TikTok, X and YouTube. The account has to be public.

### Do I need an email?

You add a work email once to see a lookup, and we send you a copy. The single-post calculator needs nothing.
