# Understand what is gaining attention

> Listening adds a virality score and a clearer view of post activity. See what changed in Sift AI and how it helps social care teams.

Canonical: https://www.getsift.ai/changelog/2026-10-19-understand-what-is-gaining-attention/
Last updated: 2026-10-19

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## Understand what is gaining attention

Listening adds a virality score and a clearer view of post activity.

## What changed

- Explore the Listening list, grid, and charts to see posts and engagement in context.
- Use the score as a starting point, then inspect the source post and conversation.

[Explore customer intelligence](https://www.getsift.ai/voice-of-the-customer/)

SIFT / ANALYTICS Analytics

 **Understand what is gaining attention** Listening adds a virality score and a clearer view of post activity.

## More Analytics updates

### [More community conversations in Listening](https://www.getsift.ai/changelog/2026-10-29-more-community-conversations-in-listening/)

### [Read charts at a glance](https://www.getsift.ai/changelog/2026-10-29-read-charts-at-a-glance/)

### [Meet Pulse](https://www.getsift.ai/changelog/2026-10-27-meet-pulse/)

October 27, 2026 Analytics